Post by account_disabled on Oct 25, 2023 15:52:48 GMT 8
Why is this update necessary? Google introduced the nofollow link attribute 15 years ago to combat forum spam. It soon became an indicator to identify sponsored (paid) links as well. Search engines such as Yahoo and Bing also accept the value. These have been the rules so far Normal link. Until now, Google has not used any link with a nofollow attribute as a signal to the search algorithm, although it could be used as a signal for unnatural behavior.
It became mandatory to use this attribute on paid and user-posted links. For fear of a penalty, almost all links from forums, blog comments and sites like Wikipedia have been given a nofollow attribute, so that the information about these links photo editor is lost - while this can be interesting for the Google algorithm. nofollow link in code. Therefore it was time for change. To better understand what exactly this update entails, let's dive a little deeper into the nofollow link itself. This is how the nofollow link was used until now.
Until now, most SEO specialists believed that nofollow links worked this way: Not used for crawling and indexing (Google didn't track them) Not used for ranking, as confirmed by Google There has been much discussion about the second point. From experience, we noticed that nofollow links do seem to have minimal influence on the Google algorithm to some extent and can contribute to a natural link profile. Whether this was true or not, Google's statement has now changed. Read also: SEO and link building: build the right links Since the change, Google says it uses all link attributes — sponsored, UGC, and nofollow — as "hints" to determine which links to exclude from the algorithm.
It became mandatory to use this attribute on paid and user-posted links. For fear of a penalty, almost all links from forums, blog comments and sites like Wikipedia have been given a nofollow attribute, so that the information about these links photo editor is lost - while this can be interesting for the Google algorithm. nofollow link in code. Therefore it was time for change. To better understand what exactly this update entails, let's dive a little deeper into the nofollow link itself. This is how the nofollow link was used until now.
Until now, most SEO specialists believed that nofollow links worked this way: Not used for crawling and indexing (Google didn't track them) Not used for ranking, as confirmed by Google There has been much discussion about the second point. From experience, we noticed that nofollow links do seem to have minimal influence on the Google algorithm to some extent and can contribute to a natural link profile. Whether this was true or not, Google's statement has now changed. Read also: SEO and link building: build the right links Since the change, Google says it uses all link attributes — sponsored, UGC, and nofollow — as "hints" to determine which links to exclude from the algorithm.